Being focused, yet responsive is THE strategy TaBA Associates are developing . 

Those that dont, wont survive when the change comes, and it will come. 

 

The full article is called  Digital Growth Depends More on Business Models than Technology

December 14, 2018

To be found here:

https://hbr.org/2018/12/digital-growth-depends-more-on-business-models-than-technology

Strategy / Business plans do shape the company and the technology it works with. But we can not ignore that technology still influences strategy. 

We are working with a major tier 1 Supplier to develop their ‘Business Path Way’. Taking the core values of their business and exploring technology that helps their growth. But equally we have to be receptive to the emerging technology. so that the company can stay agile and adapt strategy should a game changing technology appear.